We are working hard on this year’s schedule, keep checking back for more info:

11.30 – 12.15
‘Attracting New Customers Without Trying Everything’ – presented by Dave Christie

Have you tried a hundred different things to attract new customers, but still struggle to know what is actually working?

Social media, offers, events, loyalty schemes, sampling, email, local partnerships,  more posting, more promotions – independent health stores are not short of ideas. The problem is often knowing where to focus.

In this practical session, Dave Christie will strip customer acquisition back to three key areas that every independent health store can work on. You’ll look at who you really want to attract, how to give them a clear reason to choose your store, and how to build simple, repeatable activity that brings new people through the door without constantly chasing the next idea.

You will leave with three clear things to focus on, practical actions you can take back into your store, and a simpler way of deciding what deserves your time. Because attracting more customers should not mean doing more of everything – it means doing the right things consistently.